It is going to be an year this October since I started PinkPot, and although I try and post 2-3 times a week most of the time, I have recently begun to feel the need for a systematic blogging routine. I work full-time as a researcher, and everyday is not the same. On some days I have more work than on others, and managing my time efficiently is key to keep everything running smoothly.
Here are a few points that helped me while putting together my blogging routine, I hope it helps you too.
Planning posts : My brain is full of ideas all the time, and I find it very useful to jot them down on the go. For this, I keep a handy notebook along with me at all times. Once a week, I sit down, gather all my ideas together and plan my posts. While outlining my post, I make sure to write a title and a rough structure for the post. I also roughly sketch out the images I want to take for the post. This makes my photography & content writing a lot more easier, and ensures I don’t miss anything out.
Photography: I take pictures in bulk, and the rough photo sketches come in very handy. During the afternoons, when the sun is kind, I set out the layout for my photos and start clicking away. I take a lot of shots until I am completely happy. Editing photos is one of my favorite things to do. After sieving the good photos out of the whole lot, I edit them all together using Picmonkey or Photoshop.
Writing Content: I use the blogger editor to write all my posts. I always write only one post at a time. Hence it becomes a little tricky to manage time with respect to writing posts. I write posts only when I am in the mood for it, so whenever I can, I squeeze out a few minutes to write up posts throughout the day. Though this is not the best way to do it, it works for me!
Schedule posts / editorial calendar: I think it is useful to decide how frequently and on what days of the week you want to post. Using an editorial calendar works wonders for me and I use blogger to schedule posts on a weekly basis. Since I post three times a week, I space out the posts accordingly and also make sure they vary in topic just to ensure I am not posting about lipsticks continuously during the week 😉
Promotion: Honestly, this is one thing that I find very boring. Sharing new posts on social media like Twitter and Instagram is important, but I find it difficult to keep tweeting throughout the day. So to my rescue, comes tweetdeck which I use to schedule my tweets about my new posts. As soon as a post is ready to go live, I make sure to schedule my tweets for it on Tweetdeck , and trust me it helps.
MY BLOGGING ROUTINE
I fortunately can afford to spend 1-2 hours everyday on blogging depending on my work schedule. It is difficult to keep up with a strict routine all the time, but I try my best to stick to it as much as I can. That way, I don’t have to worry much if I need to take a sudden break or a small weekend getaway. From now on, I will be posting every Tuesday, Thursday and Sunday at 7 am GMT [UK time]. Here is what my blogging routine looks like: [The numbers in the boxes denote the number of hours I spend]
I hope you will enjoy the posts to come, and check back here often for some beauty & style news, fun and happiness!
I am loving this journey with you all, Thank you! 🙂