How To Grow Your Business Using PinterestFeb 20 2016
- In 1 month my Pinterest account grew from ~1000 to 2000 followers ( Until September, my account had gleaned around 900 followers over an year. So I was thrilled when I saw my Pinterest following double in just one month! )
- My Blog Traffic went from an average of 15000 page views to 60000 page views per month in just a matter of 4 months.
- I was able to grow my email list by 5000 in less than 5 months
- Most importantly, my income from my freelance design business increased as clients found me through Pinterest.
Create a glowing Pinterest profile
Create awesome, pin-worthy graphics
By pin-worthy, I mean graphics that catch a Pinterest browser’s attention. Here are my top tips to create a pin-worthy graphic:
Use High quality Photography: Trust me, using high quality photos will go a long way in not only growing your visibility on Pinterest, but also in creating a strong brand image. If you want to create brand awareness, using on-brand, high quality images is a must. And there are a few options here. If you have the time and skills, I ‘d absolutely recommend taking your own photos as it would be unique and set your apart. But if taking your own photos is not an option – outsource it. Hire a photographer to create on- brand, styled images that you can use for your business.
P.S: Check out my Styled Brand Photography program where I offer these exact services to spruce up your business.
Using stock photos: If you find the right stock photos that fit your brand, go for it. Using the wrong photos can cost you a lot in the long run. So double check to see if the stock photos are high quality and suit your brand’s tone, style and aesthetic.
Bonus! I have a set of 20 high resolution stock photos that you can use for your Pinterest graphics. You can download it by clicking below 🙂
Pin consistently and frequently
Audit your boards
Join group boards
Promote Pinterest on your blog
My Biggest secret : BoardBooster
Now you must be thinking – she must be spending hours together on Pinterest? Absolutely not! Okay I’ ll let you in on my secret ( ‘cuz we are friends, right?) : BoardBooster. I use this amazing tool to plan and implement my Pinterest strategy. It works on a set and forget principle. So once every week, in about 15 min I add new pins to my BoardBooster buffer and forget it. Through out the week, BoardBooster sends out the pins that I added and keeps my account fresh and active. Since Pinterest loves consistent and frequent pinners, this is a huge time saver and helps to grow your account on auto-pilot. Woohoo! I can’t recommend this amazing tool enough and you can try it out by clicking here – BoardBooster*
For more Pinterest and other social media tips, make sure to follow me on Pinterest – @pinkpotxo: